Everything that is important to people in organisations or companies, or in other words brands, and that is close to their heart or that should have been expressed – all of this can not only be expressed through images or texts, but also through sounds. The procedure is similar to the visual development of a corporate identity and its result is a clearly recognizable auditory message and an overall acoustic image.

To ensure that people can also remember it, Sound Strategy utilizes a multilevel method, which comprises three complementary steps: counselling, composition and accompaniment.

If you have any questions at this point, Herwig Kusatz is glad to provide more information about Sound Strategy, the use of acoustic elements and his own method.